Probably Quitely or whoever actually "designed" it (I don't see a difference between design and execution with a logo), but GM had the idea. The E is for Extinction TPB includes his series proposal, and he explains that the book should be changed to "New X-Men" and the logo written such that you could read it upside-down and it would still say "New X-Men."

http://www.dcindexes.com/covers6/batman/bats220.jpg

I just read the rest of the comments and wanted to 2nd the TIMEWARP logo as being great!

I recall that one as a kid.
It mesmerized me.

So, of course, when trying my hand at doing my own comics as a wee-lad I wanted to do a logo like that one, but for the life of me couldn't figure out how to do it.

(Should have bought the comic and worked it out, I suppose, but I had little comic money and I was a Marvel kid - with the exeption of a few DC's; Firestorm, Arion and one or two others.)

So, yes. TIME WARP was a GREAT logo!

~P~
P-TOR

But that's IF I haver to choose from ONLY those 2.

BUT...NONE is better than the logo for the TV show.

Check it:

http://www.arune.com/batusi/logo.jpg

I am kinda fond of the Batman logo from the Year One storyline (issues 404-407):

http://www.milehighcomics.com/cgi-bin/backissue.cgi?action=fullsize&issue=07206180254%20407

Y'know...with the "flying bat" shape around it?
I know it was used in Detective as well.

But the modern Detective logo is also nice (issue 818):

http://www.milehighcomics.com/cgi-bin/backissue.cgi?action=fullsize&issue=24038627564%20818

~P~
P-TOR

OK, I absolutely agree with some of you. For example, both of the previous two posters are correct: New X-Men rocks. (Bet Morrison designed it, even if he didn't execute it.) It could even be number one. Except it's Marvel, and we're talking DC.

The Superman is classic, absolutely. And Suicide Squad is a perfect choice. On the other hand, the Question logo is atrocious: a horrible, inelegant font to begin with, then encased by that clunky outline, and then a drop shadow? Ugggghh.

Yet here's what I thought of, as soon as I read the header, before seeing any of the lists: A now-defunct anthology series, little remembered (if remembered at all), called Time Warp. I saw it in a drug store, in a spinny rack, when I was a kid. I was entranced. It became my first conscious realization that form (in this case, of course, the type/font) could and should support the content.

And thanks to those fine folks at GCD — may Rao and Zeus and Yahweh and all the deities bless them and their Grand Comics Database — I can show it to you now:

http://www.comics.org/coverview.lasso?id=34270&zoom=4

Wouldn't it be great if we had credits for logos, as well as for artists and writers and colorers and letterers? It'd be great to know, for example, who designed Time Warp, or who was the avant garde stylist who came up with All-Star Comics all those decades ago.

And, oddly enough, the comics themselves make more sense when read upside-down.

(I tease, but I bet hundreds of Morrison groupies just rushed off to check.)

I thought this was a DC logo contest, though. Anyway, put in one more vote for the later-era Batman logo.

I'd also vote for:

The "Green Lantern/Green Arrow" logo from the O'Neill/Adams era, updating the Golden Age GL logo - full of drama
Jonah Hex - sets the scene and suits the character
The original 1930s Adventure Comics logo that ran for nearly 50 years - sheer elegance
Silver Age Flash - exciting and totally appropriate

The original one that was used for the recently concluded series, not the new "hawk" style design adopted a couple of years back.

As for these two Batman logos, I never liked the Bat-head overlooking the logo design. My favorite Batman logo was the one used in the late 1990s, using the same font they used in Batman Forever and Batman & Robin. (see http://www.sf-fan.de/sf-film/kino/batman_5/logo_comic.jpg)

The current logo, though? The slight upward angle, coupled with the cape behind it, suggests a rising action - Batman, having just finished off a crook, has launched his grapple line and is headed back toward the rooftops for his next event of the night. When Flash's logo took a slight lean to the right, it suggested both speed and a move toward the future; Bruce doesn't have speed, but he does have progress - the (slow) dismantling of the paranoid loner began with Hush, the same time this logo debuted. The silhouette behind the logo is asymmetrical, which draws the eye more than a mirror-image bat symbol would; but then, the part of the cape that hangs below the logo is (nearly) symmetrical, giving a sense of comfort and familiarity as you move down into the "meat" of the cover. The fact that Batman is crowded over behind the "Bat" half of the logo not only suggests the division of the two logos you posted, but also speaks to DC's editorial stance: notice you can't see any of Bruce's face, just the outline of the cowl. That's the "Bruce Wayne is the mask" theme that the books had for so long...

or

the top five sound effects..

or

the top five things that need a "no-prize " written about them..

My inclination would be to go with the later Batman logo just because it's the one I'm more immediately familiar with. Specifically from an issue that had The Monarch of Menace on the cover, though I think the logo was colored red for that one.

I dunno about Batman, though. I'm not a fan of the ones that make "Batman" look like two words. The one they're currently using on Batman is pretty good...

The classic silver age Flash logo and the James Robinson Starman have great logos too.