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A Weekend Spent on an Egyptian Riverbank

If you have read comic books for any length of time at all, you have done this.

I have preached against it and yet I’ve often done it myself; my colleagues here at CSBG have preached against it, but I know they’ve done it too; all over the internet you will find screams of anguish from bloggers and superhero fans that blame the perpetrators of this act for everything they dislike about the current state of the art, and yet I am certain they do it as well.

By now I imagine you’ve caught on, but if you haven’t, I’ll spell it out. Why in the world do we buy comics we KNOW we won’t enjoy, and very often even buy them when we are sure those comics will actually make us ANGRY?

I was thinking about this phenomenon this week for a couple of reasons. One, of course, is the endless speculation about Spider-Man and the “One More Day” campaign…

This is one of the nastiest publicity campaigns I've ever seen in comics, and that's pretty nasty.

…which I gather is possibly right up there in tastelessness with 1-900-KILL-ROBIN, or cardboard Super-coffins. (It makes me sort of sadly amused that the whole speculative frenzy is based on “Who’s Gonna Die?” At this point, you know what would be REALLY shocking and new? No gratuitous deaths at all.) Lots of folks are talking about how much it’s going to suck — but I never see any of these angry people suggest simply skipping it. (Except Burgas. And now me. But I still expect it to sell through the roof.)

Speaking of Mr. Burgas, oddly enough, another instance of this phenomenon was our other Greg hanging in there with the Checkmate/Outsiders crossover knowing it was really bad — at least the Winick half of it, though I think he mentioned that the Rucka chapters weren’t All That, either. And certainly we should acknowledge our many blog readers who are apparently still grimly buying and reading Brad Meltzer’s Justice League after almost a YEAR of hating it. And let’s not forget that our mighty overlord Cronin’s latest Theory of Comics post is about a formula for bad comics, based on a bunch of Chuck Austen books he read…

How many of these does it take to break you of buying the book?

…which pre-supposes that Brian read whole runs of bad stories, stories with flaws so symptomatic of this writer’s work that Cronin named the bad story formula after him.

And then there’s me. I’ve got plenty of these to my credit too. Jim Starlin’s Batman run. Larry Hama’s Batman run. The horrible Titans years after George Perez left… hell, I kept up with that book for years after Perez left the SECOND time, continuing to buy it for no good reason.

Why? why would I buy this book? Yet ...I did.

I’ve gotten a lot better about this, but the habit still manifests every so often. I hung in there a lot longer with the Judd Winick Red Hood arc on Batman than any sane person should have.

Why is this in paperback? It's horrible.

Pol Rua theorized once in this space that it’s a bit like being a compulsive gambler, pulling that slot-machine lever time after time hoping for a jackpot in spite of the odds being astronomically against it happening. And I suppose that’s part of it. But I don’t think it’s really gambling when we know we will not enjoy a book… and buy it anyway.

Reviewers get a little bit of a pass, since after all we are expected to take a bullet once in a while. Part of our job is to slog through crap so you don’t have to. But I am dead certain that there are many times we’ve bought comics we knew we would dislike and never bothered to write up the experience.

Understand, this is not about “giving the book one more chance” or anything tentative like that, though that’s usually the excuse fans give when we’re caught spending money on crap. But that’s dishonest, a way to weasel out of admitting how stupid we can be. After all, after the first couple of issues I knew going in that I was not going to like Batman by Judd Winick, but I kept on buying it blindly nevertheless. How long was he on the book? A year? A couple of trade paperbacks’ worth at least. And I own all of them. Can’t really explain why. They all suck.

I suppose you can chalk some of it up to the collector’s impulse, the obsessive-compulsive twitch to have the entire run of something, but that really doesn’t cover it either. It’s not fear of “breaking up a run,” at least not for me; I’m not exactly a collector, I don’t bag-n-board or anything like that. I buy comics to read. I hunt back issues of things I like but I’m equally happy to have them in trade paperback or Essential format, I just like being able to read them.

As it happens, I recently encountered the stories that epitomized my first brush with this compulsion. Essential Defenders volume three, which contains the last of the Gerber/Buscema run and the beginning of David Kraft’s tenure on the title.

Steve Gerber’s Defenders was a revelation for me when I first came across it. When I found it, with #21, it was instantly my favorite comic book series, it got better and better as it went on, and it remains one of my favorites to this day.

These are every bit as good as I remembered.

It was weird and cool and really goddamned smart, and it did the outcast thing better than any other comic book out there at the time. If you haven’t read it, I would urge you to check out the Essential reprint books collecting it; that’s volumes two and three.

But volume three also contains one of the hardest and sharpest left turns from grandeur to crap this side of Morrison X-men to Austen X-Men. You think that was a crash, well, you should have seen the difference between Steve Gerber’s Defenders and Gerry Conway and David Kraft’s Defenders. Oh, my God. And the train wreck just kept going on and on and on.

These weren't as AWFUL as I remembered, but they are pretty lame.

Now, this run has its fans, and more power to you — but I am certain that any virtue those books may have had was utterly eclipsed by the brilliant Gerber stuff. The best you could say about David Kraft’s Defenders was that it was occasionally amusing. Mostly it was pedestrian, generic superhero fight stuff. Hardly anyone argues that, after what Gerber was doing on the book, it was a huge letdown.

I knew I hated every page of it, back then. But I kept buying it. Gerber’s last issue was #41 and I finally gave up after #63, above. That’s twenty-two issues, almost two years’ worth. Two years of sucky comics. Rereading some of those stories last week in the new Essential reprint I am forced to conclude that, though the Kraft-Giffen stories were maybe not as completely horrible as I remembered, they were still pretty bad. Now, folks buying Essential Defenders volume three HAVE to buy the Kraft stories to get the Gerber ones — but in 1979 I really had no excuse. I just did it. Knowing I would hate them. Thirty-five cents a month that I might as well have been dropping down a sewer grating.

Today, with comics costing what they do, there’s even less excuse. It’s possible to burn fifty, a hundred bucks on books you’ll hate. Why do we do this?

Those of you that are gearing up to protest that YOU never indulge in this heinous practice, that you only support Good Work, that your purchasing power is constantly geared towards the solitary purpose of raising the bar for Art — well, congratulations. The column’s not about you. Move along.

But I bet if you are honest with yourself, you can look back over your years of reading comics and think of a time when a title you loved had gone bad somehow, for whatever reason — creative team leaving, dumb new direction, editorial mandate, doesn’t matter — the point is, you knew it was well and truly off the rails and yet you stayed with it, knowing this to be true. The length of time varies — my point is that if you bought even one issue of a book knowing in advance you probably would not enjoy it, then you don’t get to exempt yourself.

It’s that certainty of displeasure I’m talking about here. Is there REALLY any chance that, oh, say, Chuck Austen will suddenly start writing the X-Men or the JLA the way you think they should be done between the last book of his you hated and this new one? No? Then why buy the book with his name on the cover? That’s not a gamble. That’s not pulling the slot-machine lever. That’s just dumb.

Not to single out Chuck Austen, though he’s an easy example. Other folks feel the same way about Grant Morrison or Warren Ellis or Brian Bendis or whoever. The question remains. Why do we do this?

This weird phenomenon of buyer’s denial seems to be confined largely to superheroes, in comics. I think it has something to do with our personal investment in the characters. Over at ComicMix Denny O’Neil says that’s one of the benefits of serial series fiction, you get readers invested in the characters’ lives on an ongoing basis. So we keep reading about them not because we are enjoying the stories, but because we need to know how they’re doing, what they’re up to.

I remember when the first Spider-Man movie came out. My cartooning students were ALL OVER that, they wanted to know how it was going to turn out for Peter and Mary Jane, they were so worried about that… you wouldn’t have believed it.

And the kids kept asking me about it in class for weeks after, like Peter and MJ were real people and I got postcards from them or something. It amazed me at the time, the power these characters had over my 6th and 7th graders. The thing that was interesting about it to me was that the kids knew there was more to the story, even though hardly any of them had ever seen a Spider-Man comic — they still knew the stories were OUT THERE somewhere, there was a history to be tapped into. (Somewhere inside that phenomenon there’s a paper about the power of modern folklore waiting to be written.)

But the kids didn’t care about folklore. They only wanted to know one thing — what happened next? My favorite iteration of this was when I got asked, “how much of what was in the movie was real?”

Well, none of it. It’s all made up.

And even if you take that question to mean, how much of the movie is from the comics — well, which comics? My students wanted to know what “happened” to Peter and Mary Jane, but did that mean the ones in the core title? The Ultimate version? The animated series? Which animated series? And so on.

At the time, J. Michael Straczynski had just taken over the main book and Peter and Mary Jane were in the middle of a marital separation. I didn’t want to tell the kids THAT. It was too much of a downer. Leave that kind of depressing take on Spider-Man for when they’re older. Nevertheless, they wanted to know about the “real” comics, and that’s what the core titles were doing with the relationship between Peter and Mary Jane.

Then I had a brain wave.

My students loved this book. they don't need to know about Sins Past or any of that crap.

“They grew up and got married and now their daughter fights crime as Spider-Girl.” As an answer, it delighted them; and as a bonus it gave me a chance to turn them on to a fun book that was age-appropriate. Why not? It’s as valid an answer as any, and God knows it’s preferable to, oh, “Mary Jane eventually died due to Peter and her having radioactive sex.”

That whole episode in class resulted in an epiphany for me, though: We can choose how we relate to the characters we invest in. It’s not necessary to keep buying and reading bad books about characters we love just to “keep up.” It really is possible to look away from the scene of the accident.

Mark Evanier called this Krypto-Revisionism. Don’t like a particular run of books, or the direction a company is taking with a character? Screw it. It didn’t happen. Ignore it. Like those people who refuse to believe there are real James Bond novels other than Fleming’s. “John Gardner? Who’s that?” For me, the JLA stopped having adventures after Mark Waid’s White Martian story. That kind of thing. Just walk away.

It’s really freeing. Most of the time I can do it. It gets easier all the time. I still have my occasional bout with refusing to admit I’ve fallen out of love with a book — with my very favorite characters like Batman it can be difficult to give up, and sometimes it takes a year’s worth of crappy Red Hood comics to hammer home the lesson again. But my stern rule today is that I don’t spend money on books I don’t enjoy. Period.

Because, you know, Marvel and DC don’t really care if you hate the books you buy. They still get to keep the money.

We here all feel that Comics Should Be Good. But even more than that, they should be Enjoyed. Remember, it’s okay to not know what’s going on… these things aren’t news dispatches from an alternate universe. They’re meant as entertainments. If you aren’t being entertained, then they are failures, and you have wasted your money. Don’t get so wrapped up in keeping up that you forget the point of the whole exercise. Keep your eye on the ball.

Of course, there’s a sub-set of comics fans that seem to enjoy being pissed off all the time. Anger somehow exalts them. My great fear is that, given the in-your-face nature of the most recent Marvel and DC crossover craziness and event-death storylines, is that publishers are getting the impression that this is where their biggest sales are to be found.

Pissed-off fans buy a LOT of comics. Is this actually a strategy?

I sure hope not. At any rate, I’m trying real hard to not be one of those readers any more, and I urge each of you out there reading this not to be one either.

We comics fans have a great capacity for denial. But let’s at least try to channel it in a healthier direction. Instead of being in denial about how dumb it is to spend money on comics you hate, embrace being in blissful ignorance about the abuses publishers are heaping on your favorite fictional heroes.

Especially since, if we stop rewarding those abuses with giant sales spikes for these artificial “events,” they might even stop perpetrating them. Probably not, but if I’m going to be idiotically optimistic about something, I think I’ll choose that. If nothing else, it’s easier on my wallet.

See you next week.

55 Comments

I have been soooo guilty of this in the past… the worst example most likely being Alpha Flight (the original run). I picked up that book for *years*, knowing that it sucked harder than a black hole. In that particular case, I was convinced that the book would be cancelled shortly, and so I was determined to stick it out, so that I would have a complete run.

They outlasted me, BTW. I finally gave up on the book somewhere around #90 or so.

These day, I use the Goldfinger Rule in regards to bad issues and dropping a title (“Once is happenstance. Twice is coincidence. Three times is enemy action.”). That’s only when the quality drops with a writer already in place; if it stops becoming enjoyable with a new writer showing up, I drop the title immediately.

Oh, and like you Greg, I also made the mistake of continuing to keep picking up the post-Perez Titans issues. Urg…

I will defend my Outsiders-buying simply because I knew it was going to be three issues. Yes, that’s 9 dollars I could have spent on something else, but I was really hoping Rucka’s plotting trumped Winick’s writing. It didn’t, but at least I know now that there’s no reason to by Winick’s superhero stuff.

I also think that occasionally I need to read (since I can do it for free now) books I know I’m going to hate, so I can actually bash them and know what I’m doing. I held my tongue about JLA because I hadn’t read any. Now that I have, I can join in.

It was far easier to stick with a title back in the day because of the price. Also, new writers/artist tended to respect the previous creators’ work a bit more (even if it sucked), so you felt that once a new writer came on board, he would reference the crappy stories and you’d be lost. It’s not really a good excuse, but it’s something. These days, new writers love upending the status quo, so there’s no reason to stick with a crappy writer, because everything will change anyway.

Also, Defenders #46-50 were very good. Come on – “Who Remembers Scorpio?”!!!!! Gold, man, gold!

I also picked up Alpha Flight back in the day. What a great marketing scheme that was. “We’re going to start the book, and immediately break up the team. We’ll reassemble them, kill one off, and break them up again.” Brilliant. I even stuck with it after Byrne left and Marvel decided to undo every single one of his ideas. When they undid Puck’s dwarfism, I had to call it a day.

Checking the closest box of comics to me, for some reason I bought the entire run of DC’s Anima, and I don’t remember understanding a single freakin’ word of it. Why would I do that?

http://www.reidaboutit.com

I figure its just because you realize that eventually they have to get better, so you slog through on the grounds that crappy comic is better then no comic at all.

But that doesn’t excuse buying crappy one-off issues, or crappy tie-in issues.

The investment in the characters definitely has a lot to do with it… I might think that Knightfall storyline Batman had in the 90s was stupid, but I read all the way through it, cause Batman is awesome. I wonder, though, if a sort of collector’s instinct doesn’t tie in to it. If you own the last x years of Daredevil comics and some crappy writer comes on… do you want that hole in your collection? Is $35 over the course of a year that big a price to pay for completeness’ sake?

I remember one fellow on the DC Message Boards who hated hated hated Phil Jiminez’s run on Wonder Woman. He hated it so much he posted that he now only be buying one copy of Wonder Woman a month, instead of ten!

The times when I’ve been guilty of this is when it’s a book I HAD been enjoying for a long while. New Teen Titans is a great example. After so many years of those great Wolfman-Perez stories, I guess it just took a long while to realize those days were gone.

I pretty much cured myself of buying comics I don’t like a long time ago. When I was off in college, my comics shop held my subscriptions for me until I was home on break. I would wind up buying a stack of comics I didn’t like and hadn’t missed, and I realized it was a waste of money and space.

I don’t think anything tops the people who claimed to hate Kyle Rayner with a passion, yet continued to buy Green Lantern for the decade he was headlining it.

And then whined about it every damn month. For ten years.

I suppose I’m guilty of this a little bit for a few things – I pick up Countdown knowing it’s bad because I want something to pick up every week, I read through the awful DEO kids arc in The Titans hoping they’d move on to something better, and I survive through the recent Teen Titans Amazon Tie-in crap in preparation for Sean McKeever’s run.

As for deciding for ourselves what’s canon and what’s not, it’s sometimes a little easier with Spider-Man or Spider-Girl since they have multiple, ongoing storylines plus alternate universe stuff. What about fans of dead characters or ones who have been changed around significantly?

Wow, this is more or less exactly what I posted in the comments of the last Theory of Comics, except said much more succinctly (if not concisely). In particular I agree with the bit about “these aren’t news dispatches, you don’t NEED to know what happens if you hate the story.” Kudos.

I really do hate this impulse, because I think it’s the single thing keeping comics trapped in their freakish subcultural bubble where quality is ignored in favour of what’s being touted as “important” and “radical”. DC and Marvel are just as trapped by this as a lot of fanboys seem to be–I honestly believe both companies want to publish interesting and new stuff, but the sales on Countdown to Crisis On Infinite Planet Civil War Dissassembled make it impossible to stop. Still, I can’t help thinking that in a decade or so Marvel and DC are going to be dethroned by Dark Horse, Image, and the other “smaller” companies that are free to actually publish other genres. That’s where the comics audience is actually growing.

Vincent P Bartilucci

July 14, 2007 at 8:55 pm

Sure, I buy comics I don’t like in the hopes that they’ll “get better.” I do it for one simple reason:

Once upon a time I gave up on a title that I found very boring. My last issue of Saga of Swamp-Thing #19 …

Andrew Collins

July 14, 2007 at 10:04 pm

I think we’re all guilty at some point of sicking with a book much too long. What I think it comes down to is that, while we like certain publishers and certain creators more than others, we are usually most loyal to certain characters. I love Green Arrow. And Flash. And Justice League. And Incredible Hulk. And many others, all of which have had some really good highs as far as creative quality…but also some REALLY low lows. And in many cases, I stuck with it just to keep reading about my favorite characters on the hopes that either:

1.)the current sucky creative team would turn it around and start telling good stories, or

2.)a new creative team would take over and breathe life back into the characters and goshdarnit, I didn’t want to miss what happened inbetween!

Eventually though, every book comes to the point in which you say enough is enough. I bought X-Men for 3 years after Claremont left back in 1991. After I finally dropped it, I just felt ashamed at having wasted my money on it for those 3 years. But like you said, I can just mentally choose which stories happened and which didn’t. As far as I’m concerned, JLA ended when Giffen & DeMatteis left, and time stopped for the Hulk when Peter David departed. DC gave us a great cutoff point for Wally West where I can just imagine he and Linda had that happy ending so few superheroes get. I know stuff is still going on with the characters, but I’ve decided to focus my attention and affection on the versions/runs of the books that I feel are deserving of it.

I’ve stuck out more than a few runs for one really, really stupid reason:

I HATE dropping a book and then coming back to it later.

I don’t try to think of myself as a completist, and will drop a book if it’s not entertaining me after, say, two issues, but I hate when a book is ok, or even great, and it starts to stink or not entertain me anymore, and then I leave it for a while and find out that it’s “gotten better” or “found its voice” or something, because then I feel obligated not only to buy it, but to go back and buy ALL OF THE OTHER ISSUES THAT I MISSED OUT ON. Which is a pain in the ass in many cases, and a complete waste of time on my part.

That’s why I love the trades right now; if I find that a book is stinking it up, I can drop it, and just not get the next trade, but with the way the comics are written now, you usually need four to six issues just to get a full story. And if I hate the trade I bought, I can always trade it online and get another trade for it through sites like CBR or http://www.sequentialswap.com

I can tell you why I buy comics I know are going to be bad, at least in the particular case of Jeph Loeb. When I first vocally expressed my dislike of Jeph Loeb’s work, a chorus of people would tell me that I just tried the wrong Jeph Loeb book and that ANOTHER Jeph Loeb book was actually his seminal work, the one that would change my mind about him. I’d keep taking recommendations, only to find that each one was dumber and had even bigger plot holes than the last one I tried. The final straw was when Greg Burgas swore up and down that I’d like Challengers of the Unknown Must Die, calling it “a Jeph Loeb book for people who hate Jeph Loeb.” I tried it, and it was by far the worst, most ridiculous piece of claptrap I read from him. But yeah, sometimes that’s how you get sucked into continuing to buy books you hate…people convince you to stick around because it’ll get better. People have been trying to get me into Blue Beetle for example by saying the newer issues are better than the annoying ones I already read.

I’ve learned my lesson though.

Louis Bright-Raven

July 14, 2007 at 11:32 pm

Enh. I think the only time I did that was when I went an “extra” year on UNCANNY to round my collection up to #300.

I avoid this pitfall of collecting by having a certain attitude towards the books.

Say a new monthly series starts. I ask myself, “Am I interested enough in this project to commit to the first story arc?” If the answer is yes, then I buy. Otherwise, I don’t even bother looking at it for an impulse buy. So, let’s say that first arc is good. Now I say to myself, “Am I ready to commit to issue #12?” And I repeat this process every 12 issues, or perhaps I’ll round up to #50, #75, that sort of thing. But I always make that finite issue point. If the book has not been entertaining me two to three issues before that final issue of commitment, then it’s bye bye comic, and on to something else.

There’s no guilt then. You know what you signed on for, and you went through with it. If the books sucked, you’re relieved that it’s over and you can move on with collecting other titles. If you’re enjoying it, then you won’t have a problem enlisting your following for another set number of issues.

It’s really that simple.

The Wandering Parakeet

July 14, 2007 at 11:47 pm

Great article, Greg! I enjoy your posts, and wish you did more of them (although they’re so substantive, I understand.)

I try to shop based on your two major points–one, don’t buy things that suck, and two, if you don’t like the storyline then it never happened.

But one thing that always nags me: if I like a character, and I don’t purchase the current writer’s run, am I jeopardizing the whole title’s future? Example–Moon Knight. God, is it indefensibly awful. For a while, I was entertained by its awfulness (or, rather, it was interesting to see someone who hadn’t written comics try to do so, and then to get a sense of what Charlie Huston was trying to do versus what ended up on the page.)

Then, early on in this volume of Moon Knight (like only a few issues in), I started reading that Huston would only be staying on through the first 12 issues. I love Moonie, and I want his title to continue, so I buy the bad issues, hoping that my support will lead to a better writer (or, really, just one that is more experienced) around issue 13 or so.

Am I a bad comics fan?

This is like a bolt of lightning, a shock of revelation! I had just complained to my comic book store guy that I was buying books that felt like a chore to read. Moon Knight is a perfect example, just like the Wandering Parakeet said. X-Men is another. The good news is that I just filled out my pull list for next month, and I am about ten comics shorter than I was the month before, and that was even after adding Metal Men (dropping Countdown helped). I am through giving my hard earned money to these companies when they don’t even try or care, they just send out junk. All right, so I’m still buying Y: the Last Man long after I got bored, but it’s almost over!

Rohan Williams

July 15, 2007 at 2:50 am

“This is like a bolt of lightning, a shock of revelation!”

You haven’t read Greg’s column before, I’m guessing?

Stephane Savoie

July 15, 2007 at 4:38 am

In his influencial 70s boox “The Company We Keep”, Wayne Booth talks about how the relationship between a reader and books in which he is emotionally invested is like a friendship. You open yourself to their experiences, and have a broader range of life and emotional experiences for it.
If we take this idea to its limit, we can parallel this with the comics-buying phenomenon Greg’s described. What do you do when your friend becomes… well, a bad friend? I don’t mean that they’re having hard times, but that they’re abusive to you and require a a great investment with no reward?
I think there’s a parallel. So long as you’re invested in the character or title, this can happen at any time. The obvious alternative is to try to shift this focus from a ‘book-’ or ‘character-centric’ one to a ‘writer-centric’ focus. My friend Grant Morrison’s been an ass a few times in the last 10 years (*cough* Skrull Kill Crew *cough*), but overall I can trust him.

As an addenda, does anyone else remember Dark Horse’s brillianht marketting campaign from 15 years ago in which they describe Inertia as a force which which drives something long after the initial drive has been removed? It came out shortly before Comics Greatest World (w/ Ghost, Barb Wire, etc), and changed my life.
Addenda2: I bought FF for 40 issues before giving up at issue 400. Man, those Defalco issues sucked.

Stealthwise said… “I HATE dropping a book and then coming back to it later.”

That can certainly be a factor. I know it’s the reason why I continued to pick up Byrne’s run on Wonder Woman, even though it was pretty obvious from the beginning that it was going to suck, and suck hard. I had a complete run of the post-Crisis WW, and I didn’t want a gap when I could hopefully start enjoying the title again after Byrne was through with it. Besides, what if a better writer came along later, but used elements from Byrne’s run in their stories? I didn’t want to hunt down those back issues to have to understand what was going on. As it turns out, that wasn’t an issue, as pretty much every change Byrne made on WW was excised pretty much after the first post-Byrne arc.

BTW, how do we do quotes in this format?

I was certainly guilty of this syndrome until 1988 or so when Big Event Mania drove me away from both Marvel and DC. After a six year sabbatical, I re-entered the comics world older, wiser and far more conservative with my money. I currently buy three limited series from DC–Justice, Shazam:TMSoE and Brave & Bold–and nothing from Marvel (though having sampled their Adventures line, I’m contemplating adding them to my shopping list), avoiding the majority of their titles because I know I’m going to hate what’s being done to characters I love. It’s astounding how liberating this approach is. So, preach on, Brutha Greg, I’m with you all the way.

Very good article, and I can relate.

My first single issue of Amazing Spider-Man was #509 – the first issue of the “Sins Past” story arc. Despite the abhorrant blasphemy those issues contained, I stuck with it. I stuck with it through the Molten Man Redux, The Other, Civil War, and now, Back in Black. I will likely continue through One More Day. I can’t help it.

I’ve been reading Friendly Neighborhood and Marvel Knights/Sensational since #1. I read all seven issues of Civil War, even though it was blindingly obvious by #3 that the series was a dud.

I’ve been buying the new JLA since #1 and have stuck through all 10 craptacular issues so far. First I stuck around for The Ligntning Saga, and hell, by the time it was obvious that THAT was going to suck too, they announced McDuffie would be taking over! Surely I can wait out two or three more issues, can’t I?

It extends to other buying habits, too. I bought Season 7 of Buffy despite my insistence that it’s the worst season of the run. I’ve been buying Smallville on DVD for a while despite the fact that I’ve never been that keen on the show in the first place and it’s only been getting steadily worse as time progresses. When the craptacular 6th season of 24 comes out, I’ll buy it. Why? Well, what if Season 7 is good? I can’t have a hole between Seasons 5 and 7!

It’s crazy and silly and ridiculous, is what it is.

Someone help us!

-M

Lest I sounded too superior in my previous post, let me add thatwhat I said applies only to new comics. I still suffer from the “gotta have it all” syndrome when it comes to stuff like Silver/Bronze Age Batman or Wonder Woman or anything related to Earth-Two.

Is it just me or does it seem that when old comics are bad, it’s in a cheesy, fun away (not like the joyless, heartless, angstfests that dominate the genre today)?

Is it just me or does it seem that when old comics are bad, it’s in a cheesy, fun way (not like the joyless, heartless, angstfests that dominate the genre today)?

It’s not just you. I’m right there with you and I suspect Bill Reed is too.

But consider this — “cheesy fun” still translates as ENJOYMENT, which takes those books off the table for this column. That’s not the same thing as buying something you KNOW YOU WILL HATE.

I’m not talking about liking books that are “bad.” I love lots of comics and movies and TV shows that have no artistic merit whatsoever; many of the books my colleagues here at CSBG have singled out for being bad examples of one thing or another, I’m very fond of.

So it’s not about defending the things you like. I’m talking about actually spending cash on books that you WON’T ENJOY. There’s no “entertainment” there. That, to me, seems nuts, but I also know that it only seems nuts in the abstract, from a distance… because when I was doing it, I was using one or another of the rationalizations we can see people bringing up here in the comments.

But let’s be honest. Comics are a business. If one thing sells you are going to see a lot more books like that. So you essentially are giving up your right to bitch if you keep going back for more, as someone pointed out was the case with the HEAT people hanging in with the GL book for ten years… because the message that sends is “Kyle Rayner sells copies of GL.” No amount of letter writing or internet bitching or buying ad space in Wizard is going to trump that. If the book sells, we’ll see more of it. Sales translate as approval. Why we have such a blind spot about that concept I will never understand.

That’s why I urge all of you up there who are saying you CAN’T break up a run… why not? What happens then? What is the crime involved with a gap in your collection? I have big gaps in my runs of Aquaman and Savage Sword and FF and Daredevil and lots of other books that have blown hot and cold. And what I find is that the gaps don’t MATTER. I have stories I like and I really don’t miss the bad ones. Once you grant yourself the wonderful freedom of being able to say, “oh, well, if I haven’t read it, it doesn’t count,” it really can be life-changing.

If the gaps really bother you that much, then okay… but come on. At that point you are a collector. You might as well be going after rare stamps or baseball cards.

If you ARE being entertained, then hey, it’s your money, whatever. You are not the ones I’m addressing. Remember, it’s not even about continuing to buy books that you think are just okay; that’s still a book that entertains you. It’s about knowingly supporting books you HATE. You really don’t have to. This is a hobby, a lark, an amusing diversion. Shouldn’t it feel fun? Where’s the upside in hurling a comic to the floor and saying, “I can’t believe the bastards DID that?” when by continuing to buy it you signify your approval?

I’ve got to admit I bought all seven issues of Identity Crisis just to find out whodunit, when I was already disgusted by issue two. Lesson learned: i don’t have to pick it up, I can leaf through it at the store or read the reaction online.

I have no intention of picking up “One More Day.” I can read the reaction of what happened online. If it’s a masterpiece, I’ll pick it up later or in the trade. But fool me once, Spidey, shame on you. Fool me three hundred and eight times…well, won’t be burned again.

Yeah, you definitely ought not to buy comics you will not enjoy.

I suffer from complete-ism. There are books that as a reader I can’t stand to read but as a collector I can’t drop from my order because I can’t stand to have an unfinished series or a long gap in any title I collect. It’s hard for me when it comes to deciding in a new book. The advance solicitations don’t really tell you much, so often time I pick a book up, immediately dislike it, but still feel compelled to continue it.

Sort of reminds me of Homer and the Pig: “It’s just a little dirty, it’s still good, it’s still good! It’s just a little soggy…” Lord knows I’ve been there. [Glares at box of Brigade stanking up corner of apartment]

These days I read 100 Bullets and The Walking Dead every month, and that’s it, regular series-wise. I simply can’t afford to optimistically invest my time and money playing Fool Me Twice, I need that money for cigarettes, dammit!

Anything else I drop money on is either trades or back issues featuring stories and writers I know I’ll enjoy. If I’m curious about a current run, or what Status Quo Man’s up to these days, I dL the most recent issues. Yeah, I’m killing the industry.

But they’re the ones who loaded the gun.

I will never understand the impulse to buy comics you know you won’t like. There’s just no valid excuse. If you want to “keep up”, you can easily do so online. I know everything that happened in Civil War, for example, and I never touched an issue. You may argue for character investment, but isn’t the disgruntled fan’s most frequent complaint that their beloved characters are being written contrary to historic depictions?

And one of the nice things about indefinite serial media is that you can drop out and come back for another run and not be left in the cold. No need to keep abreast the whole time, because chances are that the new crew will be changing and restarting as much as they can, anyway.

Sorry to steer you wrong, T. I still maintain that Challengers of the Unknown is a very good comic. It’s definitely the best thing Loeb’s ever done.

It’s not just you. I’m right there with you and I suspect Bill Reed is too.

Oh my, yes.

I have occasional problems as described in this post, but I can’t think of any that got really out of hand. I’ve just dropped Detective Comics. It’s been getting more and more mediocre, and I finally gave up.

I also bought Astonishing X-Men up to #12 even though I thought it was mostly lousy since #4, but hey, I’m a Whedonite. My blind creator loyalty is sometimes bad when the creators put out something not-so-good.

Luckily, I don’t feel the need to “keep up” with characters or storylines. If I want to, there’s the internet for that. I’m really just in it for good stories, and I follow around good creators in order to find those good stories.

When I’m deep into a run, I’ll give it more leeway than I would a new series. Hey, I almost dropped Morrison’s New X-Men. Let’s be glad I didn’t. And I was giving up on Waid’s Fantastic Four when I found out it would be ending a few issues later, so I stuck it out till the end of the run.

Mostly, I don’t put up with comics I don’t like. I’m simply far too cheap to do so. I’d rather spend an obscene amount of money on *good* comics.

As long as you enjoy it, keep buying it. I love Tom DeFalco’s run on Thor– I do! And I have the whole thing. I also own every issue of Sleepwalker. Hell, I’m working on tracking down the full run of SuperPro. Many would call those bad comics, but I like ‘em. If you like it, buy it– even if I tell you it sucks.

I stopped buying Doom Patrol when Erik LArsen took over the art, but kept buying Amazaing Spider-Man when he did–why–the characters I guess. And hope someone else would come along.

I was disappointed when Rafael Kayanan took over Captain Atom and did a fourth rate Ditko impersonation on the art.

But I was wrapped up in the story.

When you hate the art, but like the characters and/or story you’re in a bind…

When you hate the art, but like the characters and/or story you’re in a bind…

Story, okay. But characters? I don’t see it. I mean, chances are pretty high that won’t be the last time you ever get to see that character. And if it’s someone like Spider-Man, you can probably just read one of their other books.

Andrew Collins

July 15, 2007 at 8:38 pm

Apodaca said:
“Story, okay. But characters? I don’t see it. I mean, chances are pretty high that won’t be the last time you ever get to see that character. And if it’s someone like Spider-Man, you can probably just read one of their other books.”

Tell that to fans of Ted Kord or Vic Sage or Ronnie Raymond. A character like Spider-Man or Superman? Sure, they’re going to be around no matter what. But if you like a niche character like Captain Atom or Ant-Man or whoever, there’s no guarantee the company will stick with the version you enjoy if the sales aren’t there. I kept buying Firestorm despite not loving some of the stories because I was loyal to the character and wanted to keep up with what was done to him. When Firestorm got cancelled in 1990, I thought it would only be a matter of months before we saw Ronnie in another book or team. But it never happened. He made sporadic appearances for over a decade before finally being killed off. So, yes, loyalty to characters is a very big reason why a lot of us keep buying books that may be going through a mediocre run or down period.

But if you like a niche character like Captain Atom or Ant-Man or whoever, there’s no guarantee the company will stick with the version you enjoy if the sales aren’t there.

But, see, that’s the beauty of the “just walk away” approach. There’s no rule that says you have to keep up with a character you ONCE enjoyed and don’t any more.

Blue Devil was a niche character in a marginal book. And I liked his first incarnation a great deal. He got screwed with pretty good and all the fun sucked out of his premise, from what I understand … but I don’t NEED to read Shadowpact or whatever his new book is, knowing that I won’t care for what’s been done to him. I can accept that there are a finite number of Blue Devil stories I will enjoy and STOP THERE. Learn to think of these things as, say, maxi-series that end. Lots of series in other media have a set number of installments, a beginning and end.

That is my suggestion. I can understand the concept of character loyalty and the curiosity to sample a new version. But what is getting into the area of OCD silliness is continuing to buy something, sometimes for a year or longer, when you hate the sample. That’s the OPPOSITE of “loyalty” to the version you like.

Great post. I’ve pretty much decided not to buy anything set in the main Marvel Universe or DCU anymore – I have learned that I’m probably going to hate it. So, most of the current comics I get are Vertigo, Image, or indie.

But the other thing I’ve discovered is going back and reading older comics that I missed. So, I’ve been having a blast working my way through a bunch of Marvel Essentials. I’ve started tracking down the Alan Moore stories that I hadn’t read before. I finally read Art Spiegelman’s Maus. I just read and thoroughly enjoyed Red Son.

There are tons of awesome stories out there, probably more than I will ever be able to get to in my lifetime – so forget about the money, I don’t want to waste my time reading crappy stories I already know I won’t like.

I had sort of a reverse happen to me last year. I started reading “Daredevil” with issue 226 (the issue Frank Miller returned, the one before “Born Again” started), and kept reading until the issue before Typhoid Mary first appeared. I was 11 years old when I dropped the book, and reading Ann Nocenti’s stories involving paranoid kids and impending nuclear fallout wasn’t helping my fears of it at the time (ah, the 1980s…), thus a book that wasn’t all that enjoyable. Forward 19 years, and I ended up buying the rest of her run on DD last year, and damned if I didn’t enjoy it far more than what Brubaker’s doing with the book these days.

Tell that to fans of Ted Kord or Vic Sage or Ronnie Raymond.

Ted Kord has showed up since he died. Vic Sage will, and you admit that Ronnie had appearances after his cancellation. You’re just proving my point.

I have a question for you: How does continuing to support the version you don’t like increase the likelihood they’ll bring back the version you do?

Kind of ignores the whole process of supply and demand.

So, yes, loyalty to characters is a very big reason why a lot of us keep buying books that may be going through a mediocre run or down period.

By the way, I’m well aware of that fact. I just think it’s utterly retarded. A character’s only as consistent as they’re written to be. Consider, for example, Bruce Wayne. He may be identified as the same character you loved in 1955, but if you picked up a Batman book from the 70′s, 80′s, 90′s, or 00′s, chances are pretty high that he wouldn’t be portrayed the same way. So, what are you being loyal to? The name? The pastiche? The costume? None of those things strike me as enough to warrant paying to slog through an awful comic, let alone multiple issues.

Don’t worry, you won’t hurt Firestorm’s feelings when you stop buying his book.

Cei-U! said… “I was certainly guilty of this syndrome until 1988 or so when Big Event Mania drove me away from both Marvel and DC.”

Something similar happened to me when I finally burned out on the multi-crossover events from the big two. Once I got it out of my system that I really *didn’t* need to know what was going on in the shared-world setting via stories I knew I wouldn’t like, it was after that a small step to become much more choosy regarding indivdual titles, and dropping them like the proverbial hot potato once they stop becoming enjoyable.

I sometimes think that some comic fans seem to feel that they “owe” it to a title/character that they’ve enjoyed in the past to stick with it, even when the current stories are no longer enjoyable. I’m with Greg on this one: better to enjoy the character/title through back issues back when it was good, rather than suffering through a current run that you find to be excrement, in the hope that the book will somehow get better (as long as you keep picking it up, why should the publishes bother to change it?).

The variation on ‘Krypto-Revisionism’ that I subscribe to is called the ‘Earth-Me’ approach.
All the stories I like happen on ‘Earth-Me’. Everything else is a dream, a hoax, an imaginary story.
Cuts down on a lot of ulcers.

Andrew Collins

July 16, 2007 at 8:10 pm

“But, see, that’s the beauty of the “just walk away” approach. There’s no rule that says you have to keep up with a character you ONCE enjoyed and don’t any more.”

Oh I agree with that. Look at my first post in this thread and that’s pretty much what I said. If a book really starts to go downhill or if I don’t like a take on a particular character then I’m willing to walk away and pretend it didn’t happen. Like with Hulk after Peter David or anything done to Flash post-Geoff Johns.

What I was trying to convey in my second post was the dilemma of the niche character and their fans. Ted Kord was never tremendously popular, neither was Vic Sage or any of scores of other characters. But they had a small following who was loyal to them. Now what does that following do, buy whatever comic the character appears in, whether they think it’s good or bad, just to show support for the character? On the hopes that they will eventually receive a version they can live with. Or do they ignore the mediocre stuff, only to have to wake up one day and find their favorite hero with a Max Lord bullet between the eyes? A case of blind loyalty to a character vs. loyalty to one particular version of a character. That’s a trap I’ve fallen into both sides of, as have a lot of comic readers I suspect.

I’m guilty of being a completist. There’s been more than a handful or titles I’ve kept reading even if they’ve been terrible (to me, at least). That said, I’m proud to say I’ve dropped books when they just went too far.

My problem is, I like to pick a round number to jump ship; for example, I bought Aquaman #50 a few months back even though I had no interest in it because it seemed like a good jumping off point. The problem with picking jumping off points that way with series I HAVE to get every issue of is there’s usually something in the book that keeps me reading. I was going to drop Nightwing and then Marv Wolfman comes on; I was going to drop Shadowpact and then Zauriel joins the team; I was drop Supergirl, and then Joe Kelly comes on board; I was going to drop Supergirl again and then they hover-haul the whole team.

That only happens when I consciously drop a book though. Sometimes the books are so bad I just can’t be bothered to pick up new issues. That happened with the Byrne/Mackie Spider-Man run — about three issues in I just couldn’t be bothered after buying all the Spidey titles for three years before.

Have a good day.
John Cage

Andrew Collins

July 16, 2007 at 8:24 pm

Apodaca said:
“Ted Kord has showed up since he died.”

What, you mean the two pages in 52? Oooohh, look out world here he comes.

“Vic Sage will,”

He will? Glad you’re a psychic now.

“and you admit that Ronnie had appearances after his cancellation. You’re just proving my point.”

And you totally missed my point. Ronnie never played a major role in the DCU after his book ended. He got relegated to the occasional guest star or cover appearance and that was it. Hardly what I would call a satisfactory treatment to a fan looking for so much more.

“I have a question for you: How does continuing to support the version you don’t like increase the likelihood they’ll bring back the version you do?”

I didn’t say I didn’t like the latter Firestorm issues, just that they were uneven. Some good, some bad. For a more direct answer to your question, see my above answer. It doesn’t. But many fans have chosen the path of ‘any story is better than no story’ when it comes to a character they enjoy and want to support. And it doesn’t have to be a case of “bringing back” a version so much as doing something, anything, with the character they can enjoy. I loved O’Neil’s take on the Vic Sage Question character. I liked Greg Rucka’s too. Two different takes, but both equally enjoyable. And I bought a lot of mediocre comics starring Vic inbetween in the hopes of getting from point A (O’Neil) to point B (Rucka).

Andrew Collins

July 16, 2007 at 8:33 pm

Apodaca said:
“Consider, for example, Bruce Wayne. He may be identified as the same character you loved in 1955, but if you picked up a Batman book from the 70’s, 80’s, 90’s, or 00’s, chances are pretty high that he wouldn’t be portrayed the same way. So, what are you being loyal to? The name? The pastiche? The costume? None of those things strike me as enough to warrant paying to slog through an awful comic, let alone multiple issues.”

Could be all of the above. Could be something different. Other people just work and think differently than you. I’m sorry you have to hear that, but it’s true. Someone may just like the iconography of a certain character. When you’re talking a fully visual medium like comics, that seems like as good a reason as any. Just like how someone may not like all the actors who portrayed James Bond, but they’ve still seen all the movies because the basics of the character were still there, the iconography was still there.

“Don’t worry, you won’t hurt Firestorm’s feelings when you stop buying his book.”

And you won’t hurt mine with dumbass comments like that either.

Well, I guess you’re entitled to feel that “anything is better tha nothing”, but that’s not really a position to be proud of. It’s the definition of desperation.

I’d rather have nothing than something awful, but to each his own.

Andrew Collins

July 16, 2007 at 9:10 pm

And I don’t think calling other people “retarded” over their choice of comic book buying habits is anything to be proud of either. That’s not even desperate, that’s just sad…

Well, see there’s this extremely important difference between what I said and what you accuse me of. I didn’t call anyone retarded because of what they do. I called what they did retarded. My friend is not retarded because he’s an alcoholic, for example. However, getting drunk every day instead of looking for a job IS retarded.

You seem really sensitive. How about this? From now on, when you think I’m insulting you, ask me first. I promise I’ll tell you if I am.

Wow. I just noticed your other response up there.

You’re definitely taking this all WAY too personally. I’m sorry it bothers you that I argue my opinions. I’m sorry you think I’m out to get you. That must be aggravating.

But you’re really overreacting. We’re just arguing about comic books on the internet. No need to get so OFFENDED.

All I have to say is, looking at all the compulsive behavior documented above, I hope none of you people saying “But I HAVE to!” or “I CAN’T stop!” are the same ones that screamed in outrage when I suggested comics fans act like drug addicts.

I, too, have been anally–retentive completist in my time, especially with the Vertigo version of DOOM PATROL, and finally they did kill it.

Note about Firestorm/Ronnie Raymond: When it was cancelled in 1990, I felt it was the end of a very good run and was sorry to see it go. More factually, Ronnie Raymond was no longer part of Firestorm at that point, but the hero was solely Professor Stein, and was supposed to have been all along, Ronnie’s involvement an accident. This is according to the series under discussion, which invalidates much of what was said by Andrew Collins about Ronnie. Following Ronnie over the subsequent years wouldn’t be likely to lead you to a new Firestorm series.

Very interesting post. I’m a recovering compulsive buyer, and I’ve been steadily improving over the last several years. This is my first exposure to the term “Krypto-Revisionism.” The concept, however, is familiar: I stumbled into it by accident myself, thanks to Batman: The Animated Series.

I call it my “Elseworlds” mentality (which pretty much corresponds to “Earth-me” above). Basically, B:TAS and its spin-offs supplanted the DC comics universe for me. They became the “real” thing — all the stuff that’s was published became Elseworlds. Ted Kord dead? Not in my universe. Sue and Ralph dead? No, thank you.

One intriguing thing is that once you allow yourself to start thinking this way, pretty much nothing bothers you any more. Organic webshooters? Okay, why not? I can certainly see that it solves some awkwardness. Elseworlds. And ultimately, it circled back around to the animated “universe” too — if I didn’t like something, it didn’t happen. Elseworlds.

Another side effect of my new outlook is that it really led me away from completism. If none of that stuff is “real,” then heck, I don’t have to buy it. I drop in and out of titles all the time now, no problem. And I spend a lot more of my money on other publishers outside the Big Two. I’m far more inclined to chase quality now that I’ve abandoned completism.

It’s interesting to see how many other people are doing pretty much the exact same thing.

Andrew Collins

July 17, 2007 at 6:19 pm

Apodaca said:
“Wow. I just noticed your other response up there.

You’re definitely taking this all WAY too personally. I’m sorry it bothers you that I argue my opinions. I’m sorry you think I’m out to get you. That must be aggravating.

But you’re really overreacting. We’re just arguing about comic books on the internet. No need to get so OFFENDED. ”

No, I am not taking it personally. When I first replied to your assertion about loyalty to characters being silly, there was no malice intended. I was just offering a counterpoint. YOU had to be the one to reply with some smartass comments and start this whole discussion on its obviously downward turn. I was guilty of only sinking to your low level in defending myself against someone who mainly seemed only interest in being as snarky as possible. And please, given you’re the biggest drama queen I’ve seen online (which is saying something), I think you should be the last person accusing someone of overreacting.

“Just walk away.”

I mostly did–I check out a few books here & there and the local library carries the trade paperbacks and other books–so I’ve discovered some good stuff from them–and when that books done I can walk away and leave it there.

If I don’t like it I walk away before I finish it.
Unfortunately I do this more often than not.

Good stories?
I enjoyed the Ballad of Sleeping Beauty a lot–it’s not superhero, so I don’t know how it fits here.

And Darwyn Cook’s New Frontier was a lot of fun, and that’s why I read comics.

True Brit was hilarious and fun.

I’ve enjoyed many of the Elseworlds stories. If I were asked to wirte for DC (which will never happen), I’d want to do an Elseworlds story. Then it can be the DC Universe in my head plus some twists.

When I read any fiction I edit it in my head to the way it ought to be, according to me. I’ve always done that. I see it as a movie, and I’m the one who gets to decide what stays and what goes. Is it a movie? A mini-series?
A documentary even?

That helps in the realm of “Just walk away.”

It was easier than I thought.

I had done that ealrier in my life–but then the JSA mion series followed by the illfated ongoing series arrived, and I was back in.

But I still like superhero stories–and I’m still rewriting elements of Spidey 3 in my mind. Sandman was so unnecessary in that movie–especially his speech to Peter at the end–total padding.

Oh, and getting back to liking the sotry and hating the art–Sandman mystery theatre was a book I bought where I wasn’t too into the art–but liked the stories–so I bought it anyway.

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