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Comic Book Easter Eggs – Alfred E. Neuman Helps Spider-Man Move

In this feature, I share with you three comic book “easter eggs.” An easter egg is a joke/visual gag/in-joke that a comic book creator (typically the artist) has hidden in the pages of the comic for readers to find (just like an easter egg). They range from the not-so-obscure to the really obscure. So come check ‘em all out and enjoy! Also, click here for an archive of all the easter eggs featured so far! If you want to suggest an easter egg for a future column, e-mail me at bcronin@comicbookresources.com (do not post your suggestion in the comments section!).

Today we take a look at a few Spider-Man easter eggs, including MAD’s Alfred E. Neuman lending a helping hand to ol’ Spidey…

In Amazing Spider-Man #300, by David Michelinie and Todd McFarlane, Peter Parker and Mary Jane Watson-Parker move into a new apartment. Their friends help them move. Including none other than Mr. Neuman, who even alludes to his Mad heritage in his thought balloon…


Thanks to reader Sam V. for the suggestion!

In Amazing Spider-Man Annual #37, by Karl Kesel and Paulo Siqueira, Stan Lee happens to be there for the first ever meeting of Spider-Man and Captain America…


Finally, based on a suggestion by Da Fug, in Giant-Size Spider-Man #5, by Gerry Conway, Ross Andru and Mike Esposito, Man-Thing writer Steve Gerber and Gerber’s most famous creation, Howard the Duck, get name-checked as TV experts…


Thanks for the suggestions, folks! If anyone else has any suggestions for future editions of Comic Book Easter Eggs, please drop me a line at bcronin@comicbookresources.com


WTF? When did Alfred E. Newman ever wear glasses?

Also, apparently there’s another Easter egg in that panel. The blonde woman is clearly Barbie. (Either that or she’s just a poorly-drawn woman with an impossibly tiny waist.)

whoa… that construction company must be really evil …or maybe they just have a really bad P.R department.


August 7, 2013 at 10:55 am

Since It’s a McFarlane drawn panel, I’m guessing it’s the latter.

There’s also a Fozzie Muppet Baby in that first panel.

Judging from the dialogue in the McFarlane moving panel, that would be Jeeves and Wooster on the right, no? Or was there an actual character in the comic who also happened to have a valet named Jeeves?

What the hell was that?

^^ Damn! That is a big chain of spam.

I agree with Jazzbo.

If you showed me that first panel cold, I NEVER would’ve guessed that that was supposed to be Alfred E. Newman. Ever.

And wow, it’s really surprising that Captain America & Spider-Man never met until Spidey’s 37th Annual. You would’ve thought that the two of them had met dozens of times before that. :)

Ronconauta: Wow. I totally didn’t even notice the company’s name until you pointed it out. That’s pretty ridiculous.

“F.A. Schist” wasn’t only the name of the company. It was the name of the company’s *owner*.

I had no idea that was supposed to be Alfred E Neuman when I first read it, but I was sure he was somebody. He just had that vaguely familiar look to him. It was my brother who figured out that he was meant to be Neuman.

I still can’t see that as Neuman. If it’s intended to be him, the glasses–particularly THOSE glasses–make it really hard to tell. That, and he looks grumpy, whereas Neuman is always smiling. I guess the “Mad” reference forces the joke.

So which real person do you think has made more appearances in comic books; Stan Lee or Julie Schwartz?

I’m guessing Michelinie had a reference to Neuman in the script, and then didn’t bother to change it when the art came back showing that Mcfarlane had no idea how to draw the character.

Is it that MacFarlane doesn’t know how to draw a well-known character, or is it more that as the property of DC, they had to be more careful with a character they didn’t have the rights to use? Somehow I suspect the latter.


August 8, 2013 at 7:55 am

Somehow I still suspect the former.

If it was another artist maybe, but with McFarlane I could totally see him finishing the drawing and go “yeah, close enough”.

But, admittedly, I may be biased by my intense dislike for his art

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